App Maintenance, with the whole app in view.
Ongoing app maintenance solves the software rot, platform deprecation, and compliance emergencies that occur when mobile apps are left unmaintained post-launch. Apple and Google introduce major annual operating system updates, new privacy requirements, API deprecations, and hardware screen specifications. Apps that lack proactive maintenance face store removal, security vulnerabilities from outdated dependencies, and sudden breakage on new consumer devices.
What we can take care of
- Annual iOS and Android OS major version compatibility audits and target SDK version upgrades
- Proactive third-party SDK and library dependency security patching and deprecation refactoring
- App Store and Google Play developer policy compliance monitoring and proactive remediation
- Routine stability bug fixing, crash report triaging, and performance regression maintenance
- Periodic certificate, provisioning profile, and keystore credential renewals to prevent build distribution disruption
- Quarterly technical debt reviews prioritizing structural refactoring alongside ongoing feature builds
- Monthly application health, stability, and platform compliance status reports
How we approach the work
We maintain applications on a structured, proactive schedule tied directly to platform development release cycles. We monitor developer beta releases from Apple and Google months ahead of public launch, testing your app against upcoming OS versions and resolving deprecated API usages well before consumer rollout. We maintain clean dependency trees, patch known vulnerabilities, and resolve store compliance requirements ahead of strict platform enforcement deadlines.
What progress looks like
Zero compliance-driven store removal warnings, 99.9%+ crash-free session rate over rolling quarters, zero critical dependency security vulnerabilities, and same-week compatibility on new flagship OS launches.
Before we begin
Share your app links, the challenge and the outcome you want. Your concierge will confirm inputs, deliverables, timing and costs for your scope before work begins.
What happens if an app does not update its target SDK version annually?
Both Google Play and Apple App Store mandate that apps update their target SDK levels to recent platform versions to remain available for new users. Failure to comply with these annual deadlines results in apps being hidden from search results, losing discovery eligibility, and ultimately facing permanent removal from the store catalogs.